Institute of Management Professionals
How to Build an Online Store Using the Best eCommerce Training Course in Egypt
So, you want to start your own business and build an online store in Egypt? First of all, you need to learn about the most exciting industry, eCommerce. Good Choice! There had never been a better time to start an online business in Egypt than today. And that’s exactly why... More details
Win More Sales Using Data Analytics with Excel and Power BI Training Course in Egypt
Apply now for the Data analysis course Using Excel and Power BIInteractive online course from IMPOnly 290$ instead of 400$ One of the keys to achieve business success and increase sales is to be more data-centric. In an increasingly competitive world, joining data analytics training courses has become a highly... More details
Learn Machine Learning in Egypt Utilize It for Your Business
Recently, the world has been moving rapidly towards digital transformation; relying on big data, artificial intelligence, and machine learning. Businesses have been actively involved in these aspects, especially the aspect of Machine Learning (ML) because of the great benefits it brings. To cope up with this trend, the Institute of... More details
IMP for courses answers: Why Data Analysis is so important?
For most businesses and government agencies, lack of data isn’t a problem. In fact, it’s the opposite: there’s often too much information available to make a clear decision. Let’s start our journey… What is Data Analysis? (Data Analysis meaning, and definition) Business data analysis is the process of collecting, transforming,... More details
The 3 Myths of Digital Marketing!
Digital marketing is a very hot topic having an ever growing interest across the globe. However, with this growing interest and importance, the digital marketing practices are still captivated within three main myths: Myth NO #1: Digital Marketing is the Marketing! This is the most common story out there. People... More details
How to Implement Data Science in Your 2020 Marketing Plan
The main advantage that big data provides is an enhanced knowledge of customers. While in the past marketers were making decisions based on intuition and experience, nowadays their guesses could be confirmed by using data science. As the path to an effective marketing plan becomes increasingly technical in nature, the... More details
6 Must-Have Skills You Need to Be a Data Scientist
Nowadays, with the vast amounts of data available in the world, companies across all industries are focusing on exploiting data for their competitive advantage. Hence, they realized that they need to hire more data scientists or provide their employees with data science skills. A data scientist is an expert who... More details
Top 9 Project Management Methodologies – Learn Project Management
A project management methodology is a set of guiding principles and processes for managing a project. In this article, you will find 9 project management methodologies along with their pros and cons. This will help you guide you in shortlisting the most suitable project management methodology for your project. Let's... More details
What is the Data Requirements Analysis? – Learn Project Management
Requirement Analysis Summary: For the success of a project, it is utmost important to analyze project requirements when they are gathered as well as throughout the lifecycle of the project. Requirements analysis helps to keep the requirements in line with the need of the business. A good requirements analysis process... More details
Content Marketing for Small Business in Six Steps
Within the past years, content marketing is one of the most relevant topics for marketers. This marketing discipline is “focusing on building strong brand awareness by creating and providing relevant, valuable and consistent content for target groups to turn them into the future. Smart Insights has revealed that content marketing is... More details
How to Start Planning Campaigns in Google Ad Words?
Apply now for the Digital Marketing diplomaInteractive online course from IMPOnly 290$ instead of 400$ What is Google Ads (Formerly Known as Google AdWords)? What is AdWords? Google Ads, AKA Google AdWords, is Google's advertising system in which advertisers bid on certain keywords in order for their clickable ads to appear in... More details
Effective Marketing Communications Through Graphic Design
The better communication starts by using more than one sense; the more senses used, the more effective communication gets achieved. Visual content gives marketers more opportunities to effectively communicate using this very basic rule, and this what had led to the concept of the multi-sensory design. Graphic design is not... More details
