Showing 1-10 of 18 results

Want to Keep your Pace in these competitive Jobs? Keep Learning

November 26, 2019

The job market had been into massive changes and future of work is going to be of similar dynamism, if not with more massiveness. Mega trends are always there and in an ever evolving phenomena: globalization, digitization, automation, artificial intelligence, …

Big Data and Analytics Explained (Video)

November 3, 2019

Big Data and Analytics are not just buzzwords, in this video, from Harvard Business Review you’ll get to know the meanings, definitions, types, and why they could be a key competitive advantage for your company. What are the Big Data …

Adobe Photoshop (PS) Meets Artificial Intelligence (AI)

November 3, 2019

Adobe Photoshop is a very powerful tool used by designers, web developers, graphic artists, photographers, creative professionals and in a very wide spectrum of business applications. The business applications using Adobe Photoshop are not limited to the digital marketing ones …

Effective Marketing Communications Through Graphic Design

November 3, 2019

The better communication starts by using more than one sense; the more senses used, the more effective communication gets achieved. Visual content gives marketers more opportunities to effectively communicate using this very basic rule, and this what had led to …

IMP for courses answers: Why Data Analysis is so important?

November 3, 2019

For most businesses and government agencies, lack of data isn’t a problem. In fact, it’s the opposite: there’s often too much information available to make a clear decision. Let’s start our journey… What is Data Analysis? (Data Analysis meaning, and …

How to Start Planning Campaigns in Google Ad Words?

November 3, 2019

What is Google Ads (Formerly Known as Google AdWords)? What is AdWords? Google Ads, AKA Google AdWords, is Google’s advertising system in which advertisers bid on certain keywords in order for their clickable ads to appear in Google’s search results. Since advertisers …

Content Marketing for Small Business in Six Steps

November 3, 2019

Within the past years, content marketing is one of the most relevant topics for marketers. This marketing discipline is “focusing on building strong brand awareness by creating and providing relevant, valuable and consistent content for target groups to turn them …