Institute of Management Professionals
Want to Keep your Pace in these competitive Jobs? Keep Learning
The job market had been into massive changes and future of work is going to be of similar dynamism, if not with more massiveness. Mega trends are always there and in an ever evolving phenomena: globalization, digitization, automation, artificial intelligence, robotics, machine learning and much more. With these advancements continue,... More details
Learn from Facebook Marketing Success Stories in 2019 (1 of 3): Objectives
An extensive analysis of Success Stories published by Facebook; had been conducted to deliver straight forward lessons that every marketer should learn regarding the success recipe for the successful Facebook marketing campaigns. If you are going to use Facebook in your marketing campaigns for 2020; then three main lessons should... More details
Hey Marketers: Cookie-less Digital Marketing is Here!
Cookies had been a very essential part of the digital marketing since the early days; they are very useful as they help to track users across sessions, attribute sales to Ad clicks, retarget, build lookalike target audience and so much more benefits. However, cookie-based tracking had evolved into a non-preferred... More details
Data Analysis: The Way to Utilize Digital Marketing
The unprecedented technological evolution lived throughout the world in the past two decades has undoubtedly made the world a small room within which people can communicate easily with one another. In the core of this evolution; the Internet became the center of human life. So; marketing had to evolve to... More details
The Project Manager Skills in the Age of Digitization
Only 19% of organizations deliver successful projects; according to a recent survey published by KPMG. This affirms how critical is the project management profession and the project managers' roles. This importance and criticality are getting noticed over years for realizing the success of the projects and with view to the... More details
The Coronavirus (COVID-19) Outbreak: Time for Virtual Classes
The coronavirus (COVID-19) outbreak is imposing serious risks to most of the living activities including political, economic, social, business and also education and training services. Global Economic and Markets Trends According to the OCED, the output contractions in China is already felt around the world, given the key role that... More details
E-Commerce As the Best Practice In 2020 Trends
Whether you are starting a new retail business, or you already have a retail business operating offline great; you would be always seeking new ways to expand your sales with new tools that are more cost-effective; more specific in its targeting, and enable you to cross your borders. Digital tools... More details
Learn eCommerce Online in Egypt and Start to Earn Money Every Day
“The more you learn, the more you earn” is a famous and very apt quote attributed to Warren Buffett, the American businessman and the fourth wealthiest person in the whole world. Since our leading software partner in Egypt and GCC, CodeShip, has helped hundreds of brands increase revenue online, we’ve... More details
COVID-19 Reflections: The 4Ps of Marketing Mix applied in the Digital Marketing Campaigns
The COVID-19 crisis is having deep-rooted effects across all life and business activities; and the marketing practices are not an exception! In fact, the effects of the COVID-19 had been reflected through the digital marketing campaigns and can be easily noticed within the very basic model of marketing, which is... More details
Join Data Analysis Training Courses in Egypt and Hunt One of the Best Jobs in 2020
Apply now for the Data analysis course Using Excel and Power BIInteractive online course from IMPOnly 290$ instead of 400$ What skills value the most for the job market in 2020? And what jobs would be having high demand in 2020 and beyond? At the Institute of Management Professionals IMP,... More details
Why Should You Join Machine Learning Using Python Training Course in Egypt?
Artificial Intelligence (AI) applications are indeed moving tremendously. Just take a look around you to see the power of Artificial Intelligence manifested in our everyday life. From voice-powered personal assistants like Siri and Alexa to high-tech coffee pots and autonomously-powered self-driving vehicles boasting powerful predictive capabilities, AI applications are quickly... More details
Top Reasons Why Should You Start a Digital Marketing Training Course in Egypt in 2020
Apply now for the Digital Marketing diplomaInteractive online course from IMPOnly 290$ instead of 400$ There is a paramount demand for digital marketing skills and the digital skills gap is set to widen. Nowadays, the job market is booming and brands are putting more focus on digital marketing skills than... More details
