Course Description
Why Study AI-Driven Digital Marketing?
- The need for qualified individuals is constantly increasing in the Digital Marketing and eCommerce industry with significant growth in the coming years.
- Life is like a high-speed train, and the world around us is the constantly evolving track. The trend of this age is AI, and studying digital marketing is your first step towards being relevant towards understanding the power of AI and its potential to revolutionize not only our lives in general but also the digital marketing industry.
- Enabling businesses to reach and engage with customers more effectively than ever before with hands-on experience working with AI tools and technologies, familiar with their strengths.
- By The end of This Diploma the participants can develop the skills to start and grow a profitable business also the training enhances various techniques and strategies which can help them gain a competitive edge as Digital Marketing Specialist, Media Buying Specialist, Social Media Specialist or eCommerce Specialist.
- In addition, you will be equipped with the latest knowledge of AI tools and mastering their application. You will also learn how to leverage AI tools to create new job opportunities or streamline processes in your current job, saving time and increasing efficiency.
Who Should Attend The Digital Marketing Diploma?
This Diploma is suitable for a variety of professions and for all levels of marketing and business experience who wants to control the future, such as:
- For individuals: who wish to pursue a career in digital marketing.
- For individuals: who wish to gain an understanding of e-commerce business to operate and manage their project.
- Recent graduates and job seekers: who just starting out in their careers or who are looking to switch careers. may find that a diploma in AI-driven digital marketing can help them stand out to potential employers and gain the skills they need to succeed in the field.
- For business professionals who wish to gain the competitive edge by takes a deep dive into the evolution of digital marketing and ecommerce such as experienced marketing professionals, entrepreneurs, freelancers, startup founders.
- Freelancers and consultants: who provide digital marketing services to clients can benefit from learning about AI and how to use it to improve their clients’ marketing strategies.
- Marketing professionals seeking to enhance their skills: who are already working in marketing roles, such as digital marketers, social media managers, and content creators, can benefit from a diploma that teaches them how to use AI to enhance their marketing strategies.
Digital Marketing Learning Objectives:
Learn how to increase your income and Achieve additional income Through:
- Get Promoted on Your Current Position in Media Buying, Digital Marketing , E-Commerce.
- Get more Freelancer Opportunities.
- Work as Affiliate Marketing.
- Get Ready To Become A Certified Digital Marketing From Google & Meta.
- Be able to take up responsibility to manage digital marketing team , your agency or Promote yourself as freelancer Expert digital marketing specialist.
- Be Ready to build a comprehensive knowledge arsenal about the AI world, empowering you with the skills and expertise you need to thrive in today’s rapidly evolving digital landscape.
- Understand the wide range of disciplines under Marketing, digital marketing, and the Artificial intelligence environment.
- Effectively setup and Manage Social Media channels and Content marketing to drive Awareness, Leads, sales for any Brand.
- Learn By Doing how to implement and optimize Social Media campaigns Such as Facebook , Instagram , TikTok, Twitter, LinkedIn and Snapchat.
- Learn By Doing how to implement and optimize Google Ads Campaigns Such As ; Search , Video, Display.
- Effectively manage and provide AI with the right input to generate impactful results, enabling you to excel in social media management, content creation, and media planning.
Digital Fundamentals Learning Objectives
- Understand the wide range of disciplines under Marketing, digital marketing and the Artificial Intelligence.
- Understanding the principles and the core of the Artificial intelligence technology and how it can be used on digital marketing.
- Effectively setup and Manage Social Media channels and Content marketing to drive Awareness, Leads, sales for any Brand.
- Using collective Tools on creating content marketing and visuals.
- Learn By Doing how to implement and optimize Social Media campaigns Such as Facebook , Instagram , TikTok, Twitter, LinkedIn and Snapchat.
- Learn By Doing how to utilize the Ai tool on managing all your online presences.
AI- Driven Media Buying Learning Objectives:
This training courses enables participants to become a part of a fast-growing industry:
- Creating The Media Plan and Business Objectives.
- learn how AI and machine learning can be applied to media buying to optimize campaigns, improve targeting, and increase ROI.
- analysing data using various tools and techniques to gain insights into audience behaviour and campaign performance.
- Learn By Doing how to implement and optimize Social Media campaigns Such as Facebook , Instagram , TikTok, Twitter, LinkedIn and Snapchat.
- Learn By Doing how to implement and optimize Google Ads Campaigns Such As ; Search , Video, Display
- Learn by Doing ow to optimize campaigns using AI and machine learning techniques to improve
TERMS AND CONDITIONS
CERTIFICATE OF COMPLETION
To have successfully completed; a trainee should:
- have an attendance rate of not less than 80% (or such higher attendance requirement as prescribed for the course)
- Pass the course practical assignments and projects in at least 75% of the total number of assignments as required in each training course.
العربية
