Many organizations focus on monitoring what competitors do well and attempt to replicate strategies that appear successful in the market. But the prob...
How to Transform Raw Data Into Actionable Competitive Intelligence
In 2012, Netflix surprised the market when it decided to produce House of Cards in a way that seemed illogical to many. Instead of producing a pilot e...
What Are Time-Series Charts and Their Role in Competitive Intelligence?
Much of data appears ordinary when viewed as a single isolated point, but its true value emerges when we observe how it changes over time. A rise in s...
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