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The Skills Behind Great Data Analysis & Why Do Companies Fail in Analysis?
An exclusive, invitation-only series of sessions on analytical thinking. The mindset behind great data analysis, and the one thing no tool can replace. Register to receive your invitation.
Having tools does not necessarily mean an organization truly understands what its data is saying
Having reports does not guarantee better decisions
What These Sessions Cover
These sessions focus on analytical thinking. The mindset that turns raw data into real decisions. You'll explore why even professionals who already know Excel, SQL, or Power BI, and have the data in front of them, can still get analysis wrong, build the reasoning behind a good analysis, and walk through a practical roadmap for developing it. Tools come up too, but only briefly, the thinking is what actually makes them useful.
What You'll Walk Through
Why analytical thinking matters more than any single tool
Why professionals still get analysis wrong, even with the right tools and the data in hand
A roadmap for becoming a professional analyst
A brief look at Excel, Power BI, SQL, and Power Automate
What Will You Discover in This Session?
Why knowing the tools is not the same as knowing how to analyse.
Why strong analysis starts with the right problem — not simply with the available data.
Why technically skilled analysts can still reach weak or misleading conclusions.
How cognitive biases and business context can quietly shape your analysis.
Why the data and statistics in front of you may not always tell the whole story.
A brief roadmap of the skills and tools professional analysts need to develop next.
Who Can Join
Exclusive, invitation only for anyone whose work involves any element of analysis or decision-making, no matter your role or industry. Companies are welcome to register their teams for dedicated sessions on dates that work for them.
About the Speaker
Ahmad Nagy is an executive leader with over 20 years of experience in competitive intelligence, data analysis, and strategic decision support across business analysis, industrial intelligence, and digital markets.
He has led analytical roles at a leading Egyptian investment firm and a major manufacturer exporting to over 85 countries, and founded eMarketing Egypt — a digital market intelligence and performance agency whose research was presented at the annual DMI conference. Ahmad currently serves as Managing Director of IMP and as a board member of consulting firms in investment and digital marketing, helping organizations translate data into clear, confident decisions.
Register for Your Invitation
Fill in your details below. Attendance is by invitation only, and approved registrants will receive an invitation with the session details. Registering on behalf of a company? Let us know and we'll arrange dedicated sessions for your team.
