Senior marketing specialist – Digital & Entertainment Technology Retail company DM-176

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Entertainment Technology Retail company Located in Cairo, Egypt Looking for a Senior marketing specialist with the below Requirments :

  • Bachelor’s degree in Marketing or any related field.
  • 2-5 years of experience in the same field.
  • Experience in graphic designing is preferred.
  • Fluent English.
  • Maximum age 40 years.

Responsibilities:

  • Develop creative marketing materials.
  • Conduct market analysis to find consumer requirements, habits, and trends.
  • Liaise with agencies and provide them with needed briefs.
  • Track marketing campaign performance and report it.
  • Monitor and report all competitors’ activities
  • Ensure the website/App is updated.
  • Send weekly reports using Google analytics and understand consumer behavior on the website and App.
  • Manage BTL activities.
  • Manage social media calendar and follow up on the community management team.
  • Analyze historical and planned marketing campaigns to make the best use of marketing budgets, and enhance campaign results.