Junior Digital Marketer – Pharmaceutical Manufacturing – DM 216

Pharmaceutical Manufacturing company is seeking to Junior Digital Marketer with the below requirements:

• 2+ years’ experience of working on digital marketing role or other relevant position
• Bachelor degree
• English ( writing / reading / speaking) is must

Responsibilities:

Campaigns:

• Create and execute email marketing initiatives to include segmentation, testing, and campaign analysis.
• Stay current on email marketing/digital marketing trends and best practices and ensure marketing messages are conveyed clearly and customer-focused; persuasive calls-to-action, proper form and templates, editing and proofreading, message relevancy to audiences and segments, responsive design.
• Assist in creating and managing ad campaigns
• QA CRM list data such as de-duplicating, cross-referencing against other data sources and marketing automation workflows
• Proactively communicate and collaborate with internal team members
• Work with management to review campaign performance KPIs; provide feedback and recommend solutions for improvements.

Website:

• Track SEO and Google Analytics data
• Support the team in general as we release new website/app features and content.
• Perform A/B, website usability, and website conversion rate testing
• Stay up to date with the latest technology and best practices including measurement, KPI’s, etc.
• Optimize website for search engines (on-page SEO)
• Create landing pages and optimize existing ones

Event:

• Schedule online events, webinars, digital workshops (Zoom)
• Coordinate creation of event material, communication to network and post-event communication.
• Manage events in collaboration with presenters, post-event communication.

Social Media:

• Manage Strategy Tools Social Media channels.
• Create copy and visuals for social media with the help of our Design team
• Coordinate schedule of content to promote upcoming events, courses, and community involvement to foster interaction, education, and engagement.
• Publish content on blog, hub, social media channels and groups.