Associate Manager, Marketing Strategy – Online Travel Booking – DM 214

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Online travel booking company is seeking to Associate Manager, Marketing Strategy with the below requirements:

  • Bachelor’s Degree or higher from top university in a quantitative subject (computer science, mathematics, engineering, or science)
  • Ability to communicate fluently in English
  • 4+ years’ experience in top-tier management consulting, investment banking, private equity, or strategy/business operations for a fast-growing globally operating tech company
  • Exposure to one or more data analysis packages or databases, e.g., SAS, R, SPSS, Python, VBA, SQL
  • Good numerical reasoning skills
  • Proficiency in Excel
  • Intellectual curiosity

Responsibilities:

  • Search: Experiment with text ads, bidding, and campaign structures on Google, Bing, Baidu, Naver, and other search engines. Adapt to new product features and roll out changes from successful tests
  • Display: Test, analyze, and optimize campaigns on Facebook, Twitter, Instagram, and others
  • Modeling: Analyze the vast amounts of data generated by experiments, develop models we can use for optimization, and build dashboards for account managers