Practical E-Commerce Diploma: Start Your Own Store Online

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Overview:

  • This is the first specialized training program in e-commerce that will enable the trainees to manage their accounts and online stores at the main e-commerce platforms.
  • Trainees will study e-commerce practically as they will get access to an online store that is created by our e-commerce development partner, they also will manage it during the course and apply digital marketing techniques, payments and logistics.
  • Trainees will be able to get an online store against suitable monthly fees (for hosting & support).

Objectives:

This course will help you to start your e-commerce business by:

  • Understanding the main concept of e-commerce.
  • Learning how to sell your products online via the main e-commerce platforms.
  • Practicing online store management.
TERMS AND CONDITIONS 

CERTIFICATE OF COMPLETION

To have successfully completed; a trainee should:

  • have an attendance rate of not less than 80% (or such higher attendance requirement as prescribed for the course);
  • Pass the course practical assignments and projects in at least 75% of the total number of assignments as required in each training course.

Our Clients:

دورات تدريبية كورسات اونلاين

Introduction

What is e-commerce?

Why is it important?

E-Commerce trends.

E-Commerce vs. e-Market.

Definitions.

E-Commerce types.

The Idea: How to Find the Online Opportunity?

Global e-commerce statistics.

Local e-commerce statistics.

Online consumer analysis: what, how and why do customers buy online?

Online competition analysis.

Draft plan for your online store.

Requirements

Business understanding.

Product portfolio and strategy.

Vendors.

Pricing.

Tactics to Influence Your Online Sales

Recap: How do Customers Buy Online?.

The context.

Psychological pricing.

Options effect.

Decoy effect.

Scarcity effect.

Anchoring effect.

Free effect.

Bundling effect.

Up selling.

Cross selling.

Launch Your Store @ E-Commerce Platforms

Launch your store @ souq.com

Digital Marketing for E-Commerce

Setting objectives.

Facebook Ads for e-commerce.

Twitter Ads for e-commerce.

Instagram Ads for e-commerce.

Snapchat Ads for e-commerce.

Payment and Logistics Solutions

Setting the payment process.

Choosing the best payment solution that fits with your online store.

How to select the right shipping partner.

Operation & Logistics Best Practices

Level: Basic
40 Hours